|
I have a tendency at the conclusion
of an old year and the beginning of a new year to become reflective--such
is not the case for 1998.
The prospect of the UST deadline
of December 22, 1998, is no longer a rumor--it is a fact, and while
we are in a position to benefit from this tremendous demand, we must
pause and consider a few important items.
1. This year we will meet
new customers who formerly used USTs in their business and must abandon
their usual method of fuel storage. They may require some additional
time in explaining the difference between UST and AST technology--lets
not shortchange them to get to the next sale!
2. This year we will have
the opportunity to service some of our longstanding customers who
are converting from USTs or committed to our technology at the early
stage and are simply fulfilling their long-term site planning. These
clients deserve the same enthusiasm for their hundredth purchase as
they did on their first. Furthermore, we have made some minor improvements
in recent years and we should not take-for-granted that long-term
owner/operators understand the advantages of our communication port
or the UL listing for venting by form-of-construction.
An additional reminder for servicing
our long-term customers is to be certain that they receive our ConVault
owners manual so that they can maintain the performance of the
assembly. If they purchased their initial units prior to publication
of this document, we should remember to provide it at this time.
Two additional factors to anticipate
in the groundswell of demand which will carry through the UST deadline
date:
1. We are earning tomorrows
customer loyalty and trust today.
2. The increase in purchase
orders/production requirements CANNOT be the basis for us to reduce
our quality control program. No viable product is ever justified for
compromising quality in order to meet deadlines. I charged our Vice
President of Engineering, Mr. John Ekhtiar, to insure that we maintain
our historical quality control. He will be scheduled to inspect each
of our 33 production facilities this year in addition to the quarterly
(minimal) inspections conducted by both UL and ULC. Our ConVault licensing
agreements make it necessary for Mr. Ekhtiar to be even stricter than
UL or ULC in his reviews.
|